Our “Spam” Policy
The Toadlena Trading Post web site
supports ONLY permission-based email marketing
practices. In this regard, our web site has implemented
various policies and procedures that:
- Prevent our e-mail marketing
software from being used for the purpose of unsolicited email
campaigns.
- Encourage permission-based
marketing.
- Respond to all complaints
suggesting our software has been used as a vehicle to send
unsolicited email.
Spam is Unsolicited Email
Spam is unsolicited commercial email (UCE), junk mail or bulk mail
that has not been requested by the recipient. In addition to being
perceived as intrusive, irrelevant and often offensive, it is also
typical that Spam emails do not contain an option to unsubscribe
from the mailing list. Simply put, Spam is the opposite of
permission-based emails—those that are requested, anticipated,
personal and relevant.
Permission-Based Marketing
- The Toadlena Trading Post web site
provides a
“double opt-in” option to ensure the correct person
has signed up and wishes to receive information from the Toadlena Trading Post web site
The “double opt-in” goes one step
further than the single opt-in since it requires that email
addresses cannot be added to a contact list unless the contact
later confirms their intention via email.
- It is also important to note
that contacts receiving email campaigns by the Toadlena Trading Post web site
will only see their names in the header—all other email
addresses are not viewable which makes them safer from
unsolicited email abuse via other recipients of the same email
campaign.
- All marketing collateral from the Toadlena Trading Post web site
focus on the importance of permission-based
marketing.
Think You've Been Spammed?
- Immediately unsubscribe using
the “unsubscribe” option of your choice in the email.
- Forward the unsolicited email to abuse@toadlenatradingpost.com and provide us with any other information that you believe may
help us in our investigation.
The Toadlena Trading Post web site
takes
permission marketing very seriously. Thank you for reviewing our
Anti-Spam Policy. |